Links from this week follow the theme of building it better. All are great resources to optimizing, planning and helping out the user. Its been a long week, take some time to enjoy the articles below.

• How to Build a Better Content Model for Your Site: Understanding News Consumption Patterns
• Web designers should do their own HTML/CSS – (37signals)
• The Five Essential Elements of Effective Social Media Marketing
• New Technique for Optimizing Flash Sites for Search and Usability
• jQuery Release 1.2.6: Performance Improvements and Dimensions Plugin Added to Core
• Tracking Reactions on the Web
• 10 Coding Guidelines for Perfect Findability and Web Standards
• Presenting Twitter
• Beautiful CSS buttons with icon set
• What Everybody Ought to Know About Usability and Web Design | Creating a blog web design blog
• Yahoo! Design Stencil Kit 1.0
• 7 Things to Know About Email Marketing
• College Web Guy – Screenshots: A Pile of University Campaign Examples
• An Email Minute – Creating a campus experience

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